Recruitment Marketing

Good people have a choice of who they work for.  We create powerful recruitment marketing campaigns and provide you with the tools to attract the brightest talent, inspire future stars and empower your people to build awesome teams.

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The Evidence Says Recruitment Marketing Matters

Businesses need to market to potential employees the same way they do to potential customers.  Not doing so sees them missing out on top talent and attracting people who are just not right for the business.  Need convincing?  Check out these stats…


awareness increases consideration by 40% Candidates choose brands they know


1 in 2 people have quit a job because it didnt match their expectations

Employer Brand Story

We help you develop and tell your story and communicate your culture to attract the right talent for your business.

Employer Value Proposition

Distil what’s great about your business in a powerful EVP that really speaks to potential candidates.

A Great Candidate Experience

Impress with a slick and on-brand careers website that simplifies applications for both the applicant and employer.

Outstanding Creative

Stunning photography, inspiring copy and great graphics that drive engagement with top talent.

Strategies That Work

Consultancy that helps you define the types of people who fit your culture and how to attract them.

Collaboration and Connectivity

Connect like never before with better team work, stronger relationships and more consistent hiring process.

We are a UK partner to Teamtailor.

Teamtailor, the trusted applicant tracking system, allows you to create an impressive careers site to attract the right talent and gives you application tracking software to help save you time and streamline your recruitment processes. Using Teamtailor you can automate processes and manage your recruitment advertising all in one place. The system is modern and incredibly easy to use as a candidate or recruiter.  The Word will be your partner on the ground making sure the system works perfectly for you and your team are trained to get the most from it.

Get In Touch.

You may be crystal clear on what support you are looking for, or you may just be looking for an intial conversation to explore how you can tackle an issue in your business.  Either way, get in touch and we look forward to a coffee, whether that's online or in person!