Mobile Retail

Brewing up the best possible customer journey.

From Wall’s ice cream and Magnum to Starbucks, BMW and 7Up, Hull based Mobile Retail and The Big Coffee have been creating unique customer experiences for some of the best known brands around.  Their vehicle conversion business help businesses take the brand on the road with a range of conversions including the iconic American Airstream style trailers and the classic Italian Piaggio Ape.

The brief to The Word Agency was a simple one – “we want to create the best handover experience we can for our customers and give them a resource they can use after they collect their conversion – one that will help them look after their new pride and joy.

We immediately thought video content should be at the heart of this experience – modern, engaging, creative and easily accessible wherever the customer would be.

We took to the studio and our production team got to work making a series of handover videos and useful guides that are now part of the Mobile Retail customer journey.

Video content designed and created by The Word Agency has allowed the business to create a consistent process and high quality experience for every customer that comes through the door, but more than that, it’s made it easier for the aftercare team to support their customers on the journey to building mobile retail businesses.